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Mindgruve Macarta Scales Across Borders with Workamajig
Natalie Linnastruth
Mindgruve Macarta
September 5, 2024
Agency Client Stories ,
Video Reviews
Contents
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Natalie Linnastruth is the VP of Project Management at Mindgruve, a retail performance marketing agency.
QUICK HIGHLIGHTS
CHALLENGES
Messy daily workflow
Wasting time on inefficiencies
Trying to run the agency on spreadsheets and manual updates
SOLUTION
Using Workamajig to set up clients, project schedules and budgets
Using the reporting tools to effectively manage projects
Communicating to team members through Workamjig
RESULTS
Mindgruve’s team works faster thanks to Workamjig
Mindgruve has expanded to more countries with the help of Workamajig’s capabilities
Challenges:
Trying to run a busy agency with no automation or single source of truth
Before Mingruve began using Workamajig, their data and communication was all over the place. They couldn't maximize their resources and budgets as so much time (that could have been billable time) was wasted on poor information sharing and communication.
SOLUTION:
Using Workamajig to run the data and communication part of the business
Mindgruve now deals with clients, project schedules, budgets, and communication through Workamajig. This means that Workamajig is doing the heavy lifting so that employees can focus on billable work.
RESULTS:
Excellent communication and projects completed faster.
The team at Mindgruve works faster and more productively as they now spend their time doing what they were employed to do rather than manually plugging data into spreadsheets and trying to figure out what’s what without a communication system in place. Mindgruve has also expanded in a way that “would not have been possible without Workamajig”.
Mindgruve has also expanded in a way that “would not have been possible without Workamajig”.
Transcript:
It's hard to name one single big benefit of working with Workamajig because there are so many. It really is kind of our all-in-one solution for everything in the agency. My name is Natalie Linnastruth. I am VP of project management for Mindgruve Macarta. Mindgruve Macarta is a retail media and performance marketing agency. We do everything from a local or website to full performance and retail media plans and strategies.
Our daily workflow without the use of Workamajig was kind of messy. Lots of spreadsheets lots of manual updates and lots of just inefficiencies. Workamajig makes my life much easier as a project manager. I can go into the tool, set up my client, set up my project schedule and budget, and run many different reports in various ways to get the data I need to manage my projects effectively.
It's hard to name one single big benefit of working with Workamajig because there are so many. We use it as a task management platform, we run all of our invoicing through it, purchase orders...etc. It makes my project managers' lives easier because they can quickly adjust schedules and send information to the rest of the team so that they immediately know what to do. Another huge benefit of working with Workamajig has been the flexibility of the platform it has really given us the ability to quickly scale and get people onboarded to the system We've expanded into more countries, and without the feature of having multi-company and multi-currencies, I really don't know how we would have been able to expand the way that we did.
The team at Workamajig is great. They always answer our questions, get on the phone with us, do screen shares, and help us find solutions. The features that they keep coming out with are amazing. Partnering with Workamajig is definitely the right decision for our team. They've really been with us as we've continued to grow and scale at the agency, and we would definitely be lost without it.
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